Behind the Scenes

We’re taking you on our start-up journey where we’ll voice our thoughts, explain the start-up lessons we’ve learnt, discuss growth hacking, startup marketing tips and related tech startup topics and tips.

Leadership tips chrome extension

Side Project as Marketing: Leadership Tips Website and Chrome Extension

If you haven’t heard of the phrase ‘Side project as marketing’, it refers to the creation of a (typically small) side project that gets used as a marketing channel for your primary product. This article explains why we built a leadership tips page and extension, and how we did it. In this article, I take you through my thinking, process… Read more →

Annual wrap up post

Our Startup Story: 2017 Review by the Numbers

We’ve had another fantastic year at 6Q, and want to thank you for your part in our journey. In this inaugural wrap up post, we cover what worked and what didn’t, and set some goals for the year ahead. It is easy to move on with the new year without reflection, and we’ve made that mistake in the past. A… Read more →

Diversity and equality

How We Encourage Diversity and Equality in Our Content Marketing

I’ve always been a strong advocate of diversity and equality, and I often ask myself what can I do to ensure our content marketing reflects this? This article outlines our process and thoughts, which we hope encourages discussion and awareness. If you’ve followed this blog for a while, you know we are very keen to encourage diversity and equality in… Read more →

Startup blogging

Blogging for Startups: How This Blog Earned Us $750k+ Worth of Traffic

As a self funded (bootstrapped) startup, we are very mindful how we spend our marketing dollars. It is the age old question of where to get ‘the best bang for our buck’. In this article, I explain why blogging for startups is such a powerful way to attract customers. In the last 12 months, 225,381 people visited this very blog,… Read more →